Unfiltered Marketing for a New Generation of Candidates and Causes.
Lead with who
you are
Turn small money
into movement
Earn trust beyond
your echo
Episode 101
Your Campaign Is Not A Logo. Branding That Actually Wins Votes.
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Mary Noone
Co-Host — Political Strategist
Mary is an Indiana-based political strategist and digital communications expert with experience as a campaign manager, communications director, and advisor.
She co-founded Hoosier Victory Alliance. Earlier, she supported ivivva, lululemon’s girls line, during a period of rapid retail and Instagram-led growth. She leads identity-aware strategy, grassroots mobilization, and data-driven voter registration across Indiana.
Mary holds an MBA from Boston University’s Questrom School of Business and a Master of Education in Curriculum Development. She brings hands-on leadership across teams and sectors, with a clear focus on moving values into voters and volunteers.
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Josh Stanley
Co-Host — Gen-Z Marketing Strategist
Josh Stanley is a storyteller, strategist, and founder who builds values-first brands across fashion, wellness, and mental health.
As CEO of Lifestyled Marketing, he designs campaigns that turn purpose into growth.
As Managing Partner at Narrative Now, he helps social enterprises and emerging leaders scale clear, values-based positioning. He has worked with nonprofits and for-profits in and out of the political space, leading launches, content systems, and revenue programs that favor measurable outcomes. Josh also consults as a Gen Z strategist on political campaigns.
